The short answer: type the street address into Paint Launch's Render Agent and pick a body + trim color combo. The system pulls Google Street View imagery and AI-generates a photoreal render of the home repainted in the selected colors, preserving brick, stone, and existing trim materials. About 30 seconds per render, free for as many renders as you want.
The workflow
- Open Paint Launch's Render Agent. Free account, no credit card.
- Type a street address or full street name.
- Pick a default body + trim color. Choose from Sherwin-Williams, Benjamin Moore, PPG, or Behr palettes. Use a popular regional combo to maximize conversion (Agreeable Gray with Pure White trim is a perennial winner).
- Wait 30 seconds (single) or 8-12 minutes (full street).
- Review the renders + wall measurements. Each home gets body wall sq ft, trim linear feet, soffit area.
- Mail postcards at $1 each when ready. Homeowners can swap colors on the portal.
The full color picker on the customer portal
Each rendered home lands on a per-home customer portal. The portal includes a full color picker tied to four major paint brands:
- Sherwin-Williams — full color library with SW codes for material order.
- Benjamin Moore — full library with Aura/Regal Select/Ben tier filtering.
- PPG — full library with Manor Hall/Timeless tier filtering.
- Behr — full Home Depot-available library.
The homeowner clicks any color, the render re-generates in 2-3 seconds, and they see their actual house in the new combo. Most paint deposits happen after 3-5 color swaps on the portal — the color exploration itself drives commitment.
What's auto-calculated on every render
- Body wall area in sq ft, derived from Google Solar API building geometry + story-count inference.
- Trim linear feet around windows and doors.
- Soffit and fascia area for separate-color pricing tier.
- Gable area for accent colors.
- Story count (1, 1.5, 2, 2-with-walkout-basement) for prep-tier pricing.
Auto-measurement is within 8-12% of hand-measured for typical rectangular or L-footprint homes. See instant property measurement for painting for full accuracy notes.
HOA-aware color rendering
For homes in HOA neighborhoods, Paint Launch surfaces the HOA's approved color palette (where known) directly in the color picker. Homeowners see at a glance which combos are HOA-pre-approved vs which would require board approval. For approved colors, Paint Launch auto-generates the HOA approval letter with the rendered photo and color codes — the homeowner submits from the portal in one click.
Common use cases for paint renders
- Mailed paint quote postcards — the primary use case. Rendered home + body+trim combo drives 15-20% scan rates and 2-4% color-lock conversion.
- Customer-portal color exploration — homeowners swap 5-15 colors on the portal before locking. Engagement compounds intent.
- Neighbor follow-up after install — adjacent homes get rendered with the same body+trim combo just completed plus an HOA-approved-color signal.
- HOA submission package — auto-generated approval letter with rendered photo + color codes.
- Sales-call visualization — pull up the render on an iPad during the closing conversation; swap colors live.
Render any house in any color. Free.
Type the street address. Get the render + wall sq ft + trim linear feet instantly. $1 per mailed paint quote when you're ready to send.
Start free →