Question 1

What is Paint Launch?

Accepted Answer

Paint Launch is an all-in-one software platform built specifically for residential exterior painters. It turns a street name into a complete acquisition workflow: AI-rendered postcards showing each homeowner's actual house in their chosen new color, an upfront price, a per-home personalized landing page with a color picker and deposit button, and a built-in CRM that tracks every scan through to install.

Question 2

How much does Paint Launch cost?

Accepted Answer

$1 per mailed paint quote, flat — print, postage, all-in. Account creation is free. Rendering is free. You only pay when you decide to mail. No monthly subscription, no minimum, no annual contract.

Question 3

What is the average return on Paint Launch's mailed paint quotes?

Accepted Answer

Painters using the Light Launch family of platforms average $32 in install revenue for every $1 spent on mailed design quotes. A typical 200-postcard paint campaign costs $200 and returns around $6,400 in install revenue at the average.

Question 4

Who is Paint Launch for?

Accepted Answer

Paint Launch is built for residential exterior painting contractors, combined interior + exterior painting companies looking to drive exterior demand, and general contractors with a paint division. New painters use it to fill their spring schedule predictably; established painters use it to scale beyond referrals.

Question 5

How is Paint Launch different from estimator software like PaintScout or Markate?

Accepted Answer

PaintScout, Markate, and Service Autopilot are estimating and job-management tools — they help you produce a quote after you've already met the homeowner. Paint Launch is acquisition software — it gets homeowners to scan and request a quote in the first place. The two are complementary, not competing.

Question 6

Does Paint Launch preserve brick, stone, and trim in renders?

Accepted Answer

Yes. The render prompt explicitly preserves brick, stone, masonry, and existing trim materials — only the painted surfaces change color. The customer portal includes a 'preserve trim color' option so homeowners can see their house with a new body color while keeping existing trim, or both repainted together.

Question 7

Is there a money-back guarantee?

Accepted Answer

Yes — on your first $1,000 campaign. If you spend $1,000 on Paint Launch and don't make at least $1,000 back in install revenue, Dave refunds your campaign spend personally. No questions.

Show homeowners their house
in a brand new color.

Four steps. One postcard. A real buyer.

Render the colors

Measure the facade

Price the job

Mail and close

Why direct mail still wins in painting

Built for the repaint sales cycle

Show homeowners their housein a brand new color.